Wednesday, October 04, 2006
From Hypertext to Hypervideo
Economist (Sep 21, 06) Technology Quarterly has a commentary on hypervideo. This nascent development, also called video-hyperlinking, makes it easy to link together segments of online video in novel ways.This technology can have far reaching implications for viewers, vloggers, advertisers, technology providers and video-on-demand vendors. The article gives an example:0 Comments:
As the amount of video available online increases, so do the possibilities for linking clips together. Someone watching a documentary about the 20th century, for example, could click on the face of John F. Kennedy and be directed to newsreel footage of him. Further clicks might lead to the trailer for “Thirteen Days”, a film about the Cuban missile crisis, to an interview with protagonist-actor Bruce Greenwood, and to a film promoting tourism in Hollywood. Just as hyperlinking disrupts the traditional structures of written text, the same is true of video.
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